Ed Block shares the two important lessons he learned about public relations and policy.
Edward L. Bernays on the making of bacon and eggs as the all-American breakfast
Edward L. Bernays, approached in 1929 to attract a new audience to tobacco, orchestrates a "Torches of Freedom" march from coast to coast.
Edward L. Bernays discusses The Green Ball, orchestrated for Lucky Strikes
Daniel Edelman discusses public relations vs advertising
Muriel Fox The Women's Movement Changed Womens' Lives
Herb Schmertz Corporations Have Personalities
Chet Burger Pioneering TV at CBS
Dan Edelman discusses marketing-public relations
Dan Edelman on psychological warfare in WWII
Herb Schmertz, long-time VP of Public Relations for Mobil Oil, is known widely for creating the first corporate "advertorials" — columns in paid space on the New York Times' editorial page.
Muriel Fox: You have to have a good story
Harold Burson recalls Burson Marsteller's role in the 1984 AT&T Olympic Torch Relay
At age 96, early public relations pioneer and communicator Inez Kaiser, discusses her challenges and accomplishments as one of the first barrier breaking women of color.
Barbara Way Hunter reflects on the early days of Dudley Anderson Yutzy (D-A-Y), the public relations firm she led with her sister from 1970–1983.