SUMMARY OF MUSEUM OF PUBLIC RELATIONS ACTIVITIES IN 2018
FREE LECTURE SERIES
We launched our “Summer School” series in June and have since then offered seven classes, on topics from tech PR to financial communication to crisis management. The free classes/networking receptions — averaging 50 participants each, with hundreds more attending online — include students, practitioners and educators. The live-streamed videos may be seen at facebook.com/prmuseum/events).
Our publishing arm, PRMuseum Press, partnered with the PRSA Foundation, and published “Diverse Voices: Profiles in Leadership,” the first book ever to examine diversity in the profession. Our other books include “Courtier to the Crowd,” the second edition of Ivy Ledbetter Lee’s biography by Ray Hiebert; “Ofield” the autobiography of Ofield Dukes, African-American public relations pioneers, edited by two of his mentees, Dr. Rochelle L. Ford and Dr. Unnia L. Pettus; and “Mr. Lee’s Publicity Book: A Citizen’s Guide to Public Relations,” Ivy Lee’s only known full-length manuscript. Written in 1928 and discovered in 2016, “Citizen’s Guide” is annotated and edited by Burton St. John III, PhD.
In January, in sponsorship with The Newhouse School, we held our fourth Black PR History event, with keynote speaker Kenneth Morris, Jr., a descendant of Frederick Douglass. In March we partnered with Hunter PR to produce our annual “PR Women Who Changed History” event, and honored such pioneers as Barbara Hunter and Muriel Fox. For Hispanic Heritage Month, we partnered with the Hispanic PR Association to produce our annual Latino PR History program, with keynote Catherine Blades and Veronica Potes as emcee.
In July, in partnership with Page, we produced “Leaders of Tomorrow,” a panel featuring such leaders as Sheryl Battles, Rosemary Mercedes and Drew McCaskill, Additionally, in May, in partnership with the Institute for PR, we produced “Implications of ‘Truth Decay’ for the Practice of Public Relations,” featuring Tina McCorkindale and Pat Ford. In April, we produced “The Value of Values,” featuring Bill Nielsen, Mike Sneed, and Craig Rothenberg.
We held more than 30 lectures in person, including to London College of Communications, Elon University, Syracuse (Newhouse School), George Washington University, New York University, University of Rhode Island and Global Women In PR.
Shelley was interviewed about PR history by: Institut National de l'Audiovisuel (INA); The Washington Post; BBC Radio; and PRWeek (podcast). The Museum continued through the year to be used as a resource for dissertations and theses, print articles, documentary filmmakers, and classroom materials.
We continue to digitize the original papers from the archives of Arthur Page, Carl Byoir, Edward Bernays, Doris Fleischman and Ivy Lee. We also continue to receive donations of books and documents from practitioners. “Courtier to the Crowd” author Ray Hiebert donated research materials amassed in the writing of the book, along with original documents and photographs of Lee and the Rockefellers, a Lee client.
NEW BOARD MEMBERS
The Museum’s board of advisers has grown to 30, and our board of trustees includes Norman Brust, Donna Cappella, Pat Ford, Lucas Held, Dr. Yan Jin, Dick Martin and Kit Stinson.
Days to January 2020, 12:00:00 am