Just How Contemporary is the PR Industry?

January 6, 2015

Public relations is widely viewed as a contemporary development, but PR executive and lecturer Shelley Spector begs to differ. As founder of the Museum of Public Relations (www.prmuseum.org), based at Baruch College in New York, Spector’s extensive collection of artifacts, books and video interviews shows that PR can be traced back thousands of years with roots in psychology and other social sciences. NPC member Adam Konowe spoke with Spector, whose museum was recently profiled by the New York Times (www.nytimes.com/2014/09/15/business/media/museum-to-hone-image-of-the-pr...), about the collection, its growing presence on Facebook (www.facebook.com/PRMuseum) and what today’s communicators can learn from earlier practitioners.

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