The Story of "P.T. Barnum"

JoAnne Wadsworth, a senior PR major at Bringham Young University, wrote this excellent story about P.T. Barnum for Platform Magazine, the student-run PR publication at the Univ. of Alabama. Barnum, who is often described as one of the pioneers of PR, would never make it in the PR world of today, according to Wadsworth, whose research included an interview with author and former AT&T CCO Dick Martin. Click here to read the piece.